ZBRA — Zebra Technologies Corporation stock price, charts and financials
QT74Zebra Technologies CorporationZebra Technologies Corporation (NASDAQ: ZBRA) is a Technology company in the Communication Equipment industry. QuoTrend tracks its price, financials, earnings, analyst ratings and insider trades.
| Index | S&P 500 | P/E | 32.61 | EPS (ttm) | 10.63 | Insider Own | 1.22% | Shs Outstand | 47.63M | Perf Week | -1.07% |
| Market Cap | 16.51B | Forward P/E | 15.60 | EPS next Y | 22.22 | Insider Trans | -1.29% | Shs Float | 47.13M | Perf Month | -2.26% |
| Enterprise Value | 19.28B | PEG | 2.66 | EPS next Q | 4.88 | Inst Own | - | Short Float | 3.96% | Perf Quarter | 46.89% |
| Income | 539.00M | P/S | 2.82 | EPS this Y | 98.78% | Inst Trans | - | Short Ratio | 2.32 | Perf Half Y | 68.11% |
| Sales | 5.85B | P/B | 4.81 | EPS next Y | 5.17% | ROA | 6.24% | Short Interest | 1.87M | Perf YTD | 42.75% |
| Book/sh | 72.11 | P/C | 105.17 | EPS next 5Y | 12.27% | ROE | 15.14% | 52W High | 386.22 -10.25% | Perf Year | 9.24% |
| Cash/sh | 3.30 | P/FCF | 18.46 | EPS past 3/5Y | -2.44% -2.64% | ROIC | 10.29% | 52W Low | 199.05 74.14% | Perf 3Y | 38.55% |
| Dividend Est. | - | EV/EBITDA | 16.75 | Sales past 3/5Y | -2.27% 3.94% | Gross Margin | 48.90% | Volatility | 2.93% 2.91% | Perf 5Y | -40.30% |
| Dividend TTM | - | EV/Sales | 3.30 | EPS Y/Y TTM | 4.42% | Oper. Margin | 16.09% | ATR (14) | 11.25 | Perf 10Y | 408.33% |
| Dividend Ex-Date | - | Quick Ratio | 0.33 | Sales Y/Y TTM | 17.39% | Profit Margin | 9.22% | RSI (14) | 50.32 | Recom | 2.30 |
| Dividend Gr. 3/5Y | - | Current Ratio | 0.52 | EPS Q/Q | 75.90% | SMA20 | -1.81% | Beta | 1.57 | Target Price | 373.86 |
| Payout | 0.00% | Debt/Eq | 0.78 | Sales Q/Q | 20.42% | SMA50 | 5.13% | Rel Volume | 1.89 | Prev Close | 347.81 |
| Employees | 10,700 | LT Debt/Eq | 0.75 | Earnings | Nov 03 | SMA200 | 32.32% | Avg Volume | 728.08K | Price | 346.63 |
| IPO Date | Aug 15, 1991 | Option/Short | Yes / Yes | EPS/Sales Surpr. | 45.54% 3.99% | Net Debt/EBITDA | 2.44 | Volume | 1,373,245 | Change | -0.34% |
| Date | Action | Analyst | Rating | Target |
|---|---|---|---|---|
| Sep-15-26 | Reiterated | Needham | Buy | $370 → $435 |
| Aug-05-26 | Reiterated | Morgan Stanley | Equal Weight | $323 → $360 |
| Aug-05-26 | Reiterated | Keybanc | Overweight | $305 → $430 |
| Aug-05-26 | Reiterated | Truist Securities | Hold | $296 → $355 |
| Aug-05-26 | Reiterated | Barclays | Overweight | $346 → $410 |
| Jul-09-26 | Reiterated | Wolfe Research | Outperform | $296 → $317 |
| Jul-02-26 | Reiterated | Truist Securities | Hold | $256 → $296 |
| Jun-23-26 | Reiterated | Barclays | Overweight | $345 → $346 |
| May-13-26 | Reiterated | Robert W. Baird | $380 → $310 | |
| May-13-26 | Upgrade | Keybanc | Sector Weight → Overweight | $305 |
Zebra Technologies Corporation, alongside its affiliated entities, delivers enterprise asset intelligence solutions globally within the automatic identification and data capture (AIDC) sector. Operating through its Asset Intelligence & Tracking and Enterprise Visibility & Mobility segments, the company provides a comprehensive suite of products and services. Its hardware lineup includes specialized printers for generating labels, wristbands, tickets, receipts, and plastic cards, alongside advanced dye-sublimation thermal card printers for secure identification and financial transactions, and RFID printers for data encoding. Complementing these are various accessories and essential consumables such as thermal labels, ribbons, RFID tags, and critical temperature-monitoring labels, notably used in vaccine distribution. Zebra also manufactures barcode scanners, image capture devices, RFID readers, robust rugged tablets, and enterprise-grade mobile computing solutions. Their technology extends to real-time location systems, incorporating tags, sensors, and exciters, supported by middleware and application software. Beyond hardware, Zebra offers a diverse range of software solutions, including physical inventory management, workforce management, workflow execution, prescriptive analytics, and communication and collaboration tools, enriched by cloud-based subscriptions and robotics automation. The company provides extensive support services, encompassing maintenance, technical assistance, repairs, and comprehensive managed and professional services. Zebra serves a broad spectrum of industries, including retail, e-commerce, manufacturing, transportation, logistics, healthcare, and the public sector, reaching clients through a direct sales force and a widespread network of channel partners. Established in 1969, Zebra Technologies is headquartered in Lincolnshire, Illinois.
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| Line Item (USD, M) | TTM — | FY 2025 12/31/2025 | FY 2024 12/31/2024 | FY 2023 12/31/2023 | FY 2022 12/31/2022 | FY 2021 12/31/2021 | FY 2020 12/31/2020 | FY 2019 12/31/2019 | FY 2018 12/31/2018 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Total Revenue | 5,847 | 5,396 | 4,981 | — | — | — | — | — | — | |
| Cost of Goods Sold Incl. D&A | 2,988 | 2,917 | 2,568 | — | — | — | — | — | — | |
| Gross Profit | 2,859 | 2,479 | 2,413 | — | — | — | — | — | — | |
| Selling, General and Administrative Excl. Other | 1,168 | 1,086 | 981 | — | — | — | — | — | — | |
| Research and Development | 622 | 593 | 563 | — | — | — | — | — | — | |
| Other Operating Expense | 128 | 0 | 127 | — | — | — | — | — | — | |
| Operating Income | 941 | 800 | 742 | — | — | — | — | — | — | |
| Interest Expense | 228 | 108 | 129 | — | — | — | — | — | — | |
| Unusual Expense | — | — | — | — | — | — | — | — | — | |
| Non-Operating Income (Expense) | -4 | -132 | 22 | — | — | — | — | — | — | |
| Net Income Before Taxes | 709 | 560 | 635 | — | — | — | — | — | — | |
| Income Taxes | 170 | 141 | 107 | — | — | — | — | — | — | |
| Consolidated Net Income | 539 | 419 | 528 | — | — | — | — | — | — | |
| Net Income From Continuing Operations | 539 | 419 | 528 | — | — | — | — | — | — | |
| Net Income | 539 | 419 | 528 | — | — | — | — | — | — | |
| EPS (Recurring) | 10.69 | 8.24 | 10.25 | — | — | — | — | — | — | |
| EPS (Basic, Before Extraordinaries) | 10.69 | 8.24 | 10.25 | — | — | — | — | — | — | |
| EPS (Diluted) | 10.63 | 8.18 | 10.18 | — | — | — | — | — | — | |
| EBITDA | 1,151 | 853 | 937 | — | — | — | — | — | — | |
| Other After Tax Adjustments | — | — | — | — | — | — | — | — | — | |
| Stock Option Compensation Expense | — | — | — | — | — | — | — | — | — | |
| Price To Earnings Ratio | 32.61 | 29.68 | 37.94 | — | — | — | — | — | — | |
| Price To Sales Ratio | 2.96 | 2.30 | 3.95 | — | — | — | — | — | — | |
| Gross Margin | 48.90 | 45.94 | 48.44 | — | — | — | — | — | — | |
| Operating Margin | 16.09 | 14.83 | 14.90 | — | — | — | — | — | — | |
| Net Margin | 9.22 | 7.77 | 10.60 | — | — | — | — | — | — | |
| Shares Outstanding | 50 | 51 | 51 | — | — | — | — | — | — | |
| Market Capitalization | 17,332 | 12,384 | 19,697 | — | — | — | — | — | — | |
| Operating Lease Expense | — | — | — | — | — | — | — | — | — |
| Insider | Relationship | Date | Transaction | Cost | #Shares | Value ($) | #Shares Total | SEC Form 4 |
|---|---|---|---|---|---|---|---|---|
| Connly Linda | Director | Aug 10 '26 | Sale | 377.68 | 500 | 188,840 | 3,708 | Aug 11 |
| Cho Michael | Chief Strategy Officer | Aug 07 '26 | Sale | 375.20 | 3,500 | 1,313,200 | 5,170 | Aug 11 |
| Luff Loizides Melissa | Chief People Officer | May 26 '26 | Sale | 253.95 | 500 | 126,975 | 3,702 | May 28 |
| ROBERTS JANICE M | Director | May 14 '26 | Sale | 249.54 | 3,000 | 748,620 | 6,183 | May 15 |
| Burns Bill | Chief Executive Officer | Apr 08 '26 | Option Exercise | 205.12 | 4,722 | 968,577 | 76,156 | Apr 09 |
| GUSTAFSSON ANDERS | Director | Apr 07 '26 | Option Exercise | 89.16 | 98,497 | 8,781,797 | 240,587 | Apr 09 |
| Dhanasekaran Satish | Director | Mar 12 '26 | Buy | 205.40 | 200 | 41,080 | 4,056 | Mar 16 |
| Kogl Cristen L | Chief Legal Officer | Mar 05 '26 | Option Exercise | 205.12 | 2,547 | 522,440 | 23,974 | Mar 05 |
| Kogl Cristen L | Chief Legal Officer | Mar 05 '26 | Sale | 235.71 | 145 | 34,178 | 23,687 | Mar 05 |
| Winters Nathan Andrew | Chief Financial Officer | Mar 05 '26 | Option Exercise | 205.12 | 348 | 71,382 | 26,496 | Mar 05 |
| Armstrong Robert John Jr | Chief Marketing Officer | Mar 05 '26 | Option Exercise | 205.12 | 183 | 37,537 | 8,147 | Mar 05 |
| Armstrong Robert John Jr | Chief Marketing Officer | Mar 05 '26 | Sale | 229.73 | 9 | 2,068 | 8,130 | Mar 05 |
| Dhanasekaran Satish | Director | Feb 27 '26 | Buy | 225.25 | 500 | 112,625 | 3,856 | Mar 03 |
| Dhanasekaran Satish | Director | Nov 18 '25 | Buy | 233.12 | 1,000 | 233,118 | 3,356 | Nov 20 |
| Connly Linda | Director | Aug 12 '25 | Sale | 322.00 | 1,107 | 356,454 | 3,257 | Aug 14 |