Snap Inc. (NYSE: SNAP) is a Communication Services company in the Internet Content & Information industry. QuoTrend tracks its price, financials, earnings, analyst ratings and insider trades.
| Index | - | P/E | - | EPS (ttm) | -0.19 | Insider Own | 8.30% | Shs Outstand | 1.69B | Perf Week | -0.75% |
| Market Cap | 8.97B | Forward P/E | 38.67 | EPS next Y | 0.14 | Insider Trans | -7.47% | Shs Float | 1.07B | Perf Month | -0.75% |
| Enterprise Value | 7.16B | PEG | - | EPS next Q | 0.16 | Inst Own | 73.02% | Short Float | 9.13% | Perf Quarter | -5.01% |
| Income | -312.00M | P/S | 1.41 | EPS this Y | 74.36% | Inst Trans | 0.00% | Short Ratio | 2.37 | Perf Half Y | 8.15% |
| Sales | 6.35B | P/B | 4.66 | EPS next Y | 381.83% | ROA | -4.17% | Short Interest | 97.41M | Perf YTD | -34.20% |
| Book/sh | 1.14 | P/C | 3.37 | EPS next 5Y | - | ROE | -14.61% | 52W High | 9.28 -42.78% | Perf Year | -26.45% |
| Cash/sh | 1.57 | P/FCF | 13.10 | EPS past 3/5Y | - | ROIC | -5.19% | 52W Low | 3.81 39.37% | Perf 3Y | -49.14% |
| Dividend Est. | - | EV/EBITDA | - | Sales past 3/5Y | 8.82% 18.79% | Gross Margin | 57.31% | Volatility | 4.99% 5.32% | Perf 5Y | -93.02% |
| Dividend TTM | - | EV/Sales | 1.13 | EPS Y/Y TTM | 54.76% | Oper. Margin | -5.10% | ATR (14) | 0.29 | Perf 10Y | - |
| Dividend Ex-Date | - | Quick Ratio | 2.94 | Sales Y/Y TTM | 18.47% | Profit Margin | -4.90% | RSI (14) | 49.62 | Recom | 2.68 |
| Dividend Gr. 3/5Y | - | Current Ratio | 2.94 | EPS Q/Q | 23.08% | SMA20 | -1.59% | Beta | 1.06 | Target Price | 7.78 |
| Payout | 0.00% | Debt/Eq | 2.04 | Sales Q/Q | 18.88% | SMA50 | 5.36% | Rel Volume | 0.89 | Prev Close | 5.43 |
| Employees | 5,261 | LT Debt/Eq | 2.02 | Earnings | Nov 04 | SMA200 | -8.62% | Avg Volume | 40.29M | Price | 5.31 |
| IPO Date | Mar 02, 2017 | Option/Short | Yes / Yes | EPS/Sales Surpr. | 17.86% 3.93% | Net Debt/EBITDA | 2.80 | Volume | 35,771,285 | Change | -2.21% |
| Date | Action | Analyst | Rating | Target |
|---|---|---|---|---|
| Aug-04-26 | Reiterated | Stifel Nicolaus | Buy | $5.25 → $7.50 |
| Aug-04-26 | Reiterated | UBS | Neutral | $5.00 → $5.70 |
| Aug-04-26 | Reiterated | Goldman Sachs | Neutral | $6.00 → $6.50 |
| Aug-04-26 | Reiterated | Guggenheim | Neutral | $6.50 → $5.50 |
| Aug-04-26 | Reiterated | Wells Fargo | Equal Weight | $5.00 → $6.00 |
| Aug-04-26 | Reiterated | Mizuho | Neutral | $5.00 → $6.00 |
| Aug-04-26 | Reiterated | Barclays | Overweight | $16 |
| Aug-04-26 | Reiterated | DA Davidson | Neutral | $5.25 |
| Aug-04-26 | Reiterated | Evercore ISI Group | In Line | $9.00 → $8.00 |
| Aug-04-26 | Reiterated | Cantor Fitzgerald | Neutral | $5.00 → $6.00 |
Snap Inc. is a global technology company focused on cameras, serving users across North America, Europe, and other international regions. Its primary product is Snapchat, a powerful camera application that facilitates visual communication through short videos and images. This app boasts several key features, including its Camera function, Communication tools, Snap Map, Stories, and Spotlight. In addition to its software, Snap Inc. develops Spectacles, smart glasses designed to integrate with Snapchat for capturing media from a first-person perspective. The company also offers a comprehensive suite of advertising products, encompassing augmented reality (AR) ads and various Snap ad formats like single image/video, story, collection, and dynamic ads, as well as commercials. Founded in 2010, the company initially operated as Snapchat, Inc. before adopting the name Snap Inc. in September 2016. Its headquarters are located in Santa Monica, California.
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| Line Item (USD, M) | TTM — | FY 2025 12/31/2025 | FY 2024 12/31/2024 | FY 2023 12/31/2023 | FY 2022 12/31/2022 | FY 2021 12/31/2021 | FY 2020 12/31/2020 | FY 2019 12/31/2019 | FY 2018 12/31/2018 | |
|---|---|---|---|---|---|---|---|---|---|---|
| Total Revenue | 6,351 | 5,931 | 5,361 | — | — | — | — | — | — | |
| Cost of Goods Sold Incl. D&A | 2,711 | 2,671 | 2,474 | — | — | — | — | — | — | |
| Gross Profit | 3,641 | 3,261 | 2,887 | — | — | — | — | — | — | |
| Selling, General and Administrative Excl. Other | 2,020 | 2,009 | 1,983 | — | — | — | — | — | — | |
| Research and Development | 1,923 | 1,771 | 1,692 | — | — | — | — | — | — | |
| Other Operating Expense | 21 | 13 | -1 | — | — | — | — | — | — | |
| Operating Income | -323 | -532 | -787 | — | — | — | — | — | — | |
| Interest Expense | 112 | 89 | 22 | — | — | — | — | — | — | |
| Unusual Expense | — | — | — | — | — | — | — | — | — | |
| Non-Operating Income (Expense) | 131 | 178 | 137 | — | — | — | — | — | — | |
| Net Income Before Taxes | -304 | -443 | -672 | — | — | — | — | — | — | |
| Income Taxes | 7 | 18 | 26 | — | — | — | — | — | — | |
| Consolidated Net Income | -312 | -460 | -698 | — | — | — | — | — | — | |
| Net Income From Continuing Operations | -312 | -460 | -698 | — | — | — | — | — | — | |
| Net Income | -312 | -460 | -698 | — | — | — | — | — | — | |
| EPS (Recurring) | -0.18 | -0.27 | -0.42 | — | — | — | — | — | — | |
| EPS (Basic, Before Extraordinaries) | -0.18 | -0.27 | -0.42 | — | — | — | — | — | — | |
| EPS (Diluted) | -0.19 | -0.27 | -0.42 | — | — | — | — | — | — | |
| EBITDA | -41 | -169 | -493 | — | — | — | — | — | — | |
| Other After Tax Adjustments | — | — | — | — | — | — | — | — | — | |
| Stock Option Compensation Expense | — | — | — | — | — | — | — | — | — | |
| Price To Earnings Ratio | — | — | — | — | — | — | — | — | — | |
| Price To Sales Ratio | 1.40 | 2.33 | 3.33 | — | — | — | — | — | — | |
| Gross Margin | 57.33 | 54.98 | 53.85 | — | — | — | — | — | — | |
| Operating Margin | -5.09 | -8.97 | -14.68 | — | — | — | — | — | — | |
| Net Margin | -4.91 | -7.76 | -13.02 | — | — | — | — | — | — | |
| Shares Outstanding | 1,675 | 1,710 | 1,659 | — | — | — | — | — | — | |
| Market Capitalization | 8,894 | 13,800 | 17,867 | — | — | — | — | — | — | |
| Operating Lease Expense | — | — | — | — | — | — | — | — | — |
| Insider | Relationship | Date | Transaction | Cost | #Shares | Value ($) | #Shares Total | SEC Form 4 |
|---|---|---|---|---|---|---|---|---|
| Briers Zachary M | General Counsel | Sep 03 '26 | Sale | 6.00 | 11,257 | 67,542 | 2,345,534 | Sep 08 |
| Briers Zachary M | General Counsel | Aug 19 '26 | Sale | 5.08 | 67,540 | 343,144 | 2,356,791 | Aug 19 |
| Mohan Ajit | Chief Business Officer | Aug 17 '26 | Sale | 5.20 | 54,608 | 283,825 | 4,972,097 | Aug 19 |
| Morrow Rebecca | Chief Accounting Officer | Aug 17 '26 | Sale | 5.20 | 17,336 | 90,114 | 598,105 | Aug 19 |
| Briers Zachary M | General Counsel | Aug 17 '26 | Sale | 5.20 | 136,504 | 709,452 | 2,424,331 | Aug 19 |
| Hott Douglas | Chief Financial Officer | Aug 17 '26 | Sale | 5.20 | 131,884 | 685,454 | 2,324,563 | Aug 19 |
| Murphy Robert C. | Chief Technology Officer | Aug 06 '26 | Sale | 5.25 | 2,000,000 | 10,502,400 | 39,809,791 | Aug 07 |
| Murphy Robert C. | Chief Technology Officer | Aug 05 '26 | Sale | 5.55 | 2,000,000 | 11,110,000 | 41,809,791 | Aug 07 |
| Mohan Ajit | Chief Business Officer | Jul 16 '26 | Sale | 4.72 | 24,263 | 114,456 | 5,026,705 | Jul 20 |
| Mohan Ajit | Chief Business Officer | Jun 16 '26 | Sale | 5.58 | 6,923 | 38,652 | 5,050,968 | Jun 18 |
| Briers Zachary M | General Counsel | Jun 04 '26 | Sale | 6.00 | 11,958 | 71,748 | 2,560,835 | Jun 05 |
| Murphy Robert C. | Chief Technology Officer | May 29 '26 | Sale | 5.88 | 343,945 | 2,020,814 | 4,963,581 | Jun 02 |
| Hott Douglas | Chief Financial Officer | May 19 '26 | Sale | 5.67 | 114,702 | 650,475 | 2,456,447 | May 20 |
| Morrow Rebecca | Chief Accounting Officer | May 19 '26 | Sale | 5.74 | 3,570 | 20,492 | 509,241 | May 20 |
| Briers Zachary M | General Counsel | May 19 '26 | Sale | 5.67 | 71,745 | 406,823 | 2,572,793 | May 20 |